Working in Healthcare can provide a myriad of unconventional opportunities, but when I was approached with the opportunity to design an event poster and mock book cover for an event center around Charles Graeber and his incredible nonfiction bestseller, “The Breakthrough: Immunotherapy and the Race to Cure Cancer”, I accepted the challenge with the creative fervor only a fan can channel. Graeber’s book encapsulates not only the troubled history of cancer treatment, but outlines the fascinating and rapidly-expanding field of immunotherapy. Tasked with adequately summing up this journey in the space allotted by a twelve-by-eighteen inch poster, I opted for a modern monoline illustrative style, combining elements of stark iconography with whimsical mechanical elements. My final designs were printed in two color palettes: a bright “medical white” design, and a deep blue-and-gold “innovation” alternative, and were given out to the attendees with the opportunity to have the poster signed by Charles Graeber following the event.
Illustration (c) Stephanie Snow, 2019.
(The Breakthrough: Immunotherapy and the Race to Cure Cancer is the copyright property of Charles Graeber and published by Twelve (c) 2018)
